Technical Marketing Specialist Remote, worldwide
I turn deep tech into marketing that moves buyers.
Technical marketing for PC hardware, cybersecurity, cloud, and SaaS — translating what engineering builds into demand gen, positioning, and content that converts.
…But it's all connected.
I'm a technical marketer who came up through the code, the community, and the editor's desk. So I can sit with your engineers, actually follow what they're shipping, and still leave with a narrative your buyers notice and resonate with.
That's the job I do for tech companies now — turning deep, hard-to-explain products into positioning, content, and demand gen. Honest enough for engineering to sign off on, sharp enough to move the market.
Ran a gaming community and learned how an audience actually thinks.
Shipped Node APIs — got under the hood of the tech I'd later sell.
Led hardware editorial and features — explaining tech with deep-dives.
Turning what engineers build into demand for deep-tech brands.
I turn what engineering builds into what the market buys.
Three ways to plug me into your team — pick the shape that fits the problem.
A scoped, fixed deliverable — whitepaper packages, case-study series, launch content, a full site copy overhaul. Defined gap, defined deadline.
An ongoing monthly engine — content pipeline, editorial calendar, demand-gen support, and an analytics feedback loop that compounds.
Embedded part-time — positioning, go-to-market planning, sales enablement, and translating between your engineers and your market.
“Jerry is an exceptional technical writer, editor, and content marketer. He's been instrumental in our traffic growth from a few thousands to over 2M a month within 18 months!”
“The series of white papers Jerry created for us not only generated a significant number of qualified leads but also positioned us as thought leaders in the cybersecurity space.”
“The integrated B2C campaign for our new product line achieved a 150% ROI, far exceeding our expectations. Jerry's data-driven approach was key.”
“Working with Jerry was a game-changer. His strategic insights and execution on our B2B campaigns were instrumental in us exceeding our quarterly targets.”
“Jerry's expertise in technical marketing was crucial for our SaaS platform launch. He is a true professional and a pleasure to work with.”
“Jerry's ability to create clear and concise API documentation was a huge asset to our development team and our partners.”
“The B2C campaign Jerry developed was a resounding success. He has a deep understanding of the consumer mindset and how to engage them effectively.”
“We saw an 85% improvement in our lead nurturing process after Jerry implemented and optimized our marketing automation workflows. Highly recommended.”
“The marketing automation system Jerry put in place saved us countless hours and significantly increased our sales-ready leads.”
Launch positioning for the MSI NVIDIA DGX Station — framing data-center-grade Grace Blackwell AI compute in a desktop form factor as a clear story for enterprise and research buyers, across a campaign landing and Computex press.
Go-to-market for the MSI × Evangelion collaboration — building a limited-edition build narrative true to the fanbase, across launch press and a campaign landing.
Launch storytelling for MSI’s DigiME AI VTuber avatar — positioning an on-device AI feature as a creator-friendly headline across press, landing, and blog.
Launch narrative for MSI’s flagship 4K 360Hz QD-OLED monitor — turning panel tech (Penta Tandem, Dark Armor) into a clear gamer-and-creator value story.
A cloud / DevOps demand-gen program for Egen — a FinOps whitepaper and supporting webinars, blogs, and enterprise cloud case studies.
Independent technical journalism for CGDirector — in-depth GPU/CPU reviews and evergreen explainers that built buyer trust and organic search authority.
Top-of-funnel security education for RedLegg — explanatory guides on vulnerability management and threat intelligence aimed at enterprise security buyers.
Product marketing for LicenseSpring’s licensing platform — launch announcements, integration news, and conversion-focused website copy for a developer audience.
Relaunch messaging for the MSI Reward Program — turning a loyalty revamp into a clear member-value story across press and a program landing.
Nothing to see here. Yet.
Jerry James (Consulting)
CGDirector
MSI (Micro-Star Int'l)
Self-Employed
Dota2Traders
Blog
Notes on turning complex technology into clearer positioning, sharper content systems, and pages that help buyers understand what matters.
View all postsWhy technical marketing should earn trust with the engineers, developers, reviewers, power users, and enthusiasts who help everyone else buy with confidence.
Read articlePick a slot that works for you. Everything happens right here — no redirects, no leaving the page.
Tell me what you're launching and who has to understand it. I'll tell you straight whether I'm the right fit — and if I'm not, who is.